What is the Ube Latte? The Purple Drink Taking the World by Storm

At Columbus Café & Co, we love exploring new flavors to surprise your taste buds. After matcha, another colorful star is making waves: the ube latte. But what exactly is it?

Ube (pronounced “oo-bay”) is a purple sweet potato from the Philippines. Used for generations in Asian desserts, it’s loved for its naturally vibrant color and its mildly sweet taste, with hints of vanilla and hazelnut.

Blended with hot milk and sometimes a touch of vanilla or coconut, ube becomes a creamy and comforting drink — the ube latte. With its stunning purple hue, it delights both food lovers and fans of original, Instagram-worthy drinks.

✨ Why we love it

• Its eye-catching purple color.
• Its soft, comforting flavor that’s a change from traditional coffee.
• Naturally caffeine-free, perfect any time of day.

In Asia, ube already shines in cakes, ice creams, and pastries. The latte version is now conquering coffee shops around the world — and winning over more and more curious drinkers across Europe.

💡 Columbus Tip: Enjoy it in a pretty mug, and add a bit of whipped cream or a drizzle of sweet syrup for an extra treat.